Be warned of the Culture of Excess
The big moves, are made to polarize. You can’t win everyone, at the sametime, it is important to let go of those who aren’t pretty much bhakts of what it is that you are building to get to the finish...
View ArticleOpensourcing your core, as a strategy
Open-sourcing your core is such a powerful move. Years ago when Reddit was getting way too much competition all around – Digg was reinventing, Stack overflow was trying to build something similar etc –...
View ArticleDear Startup: Don’t try to Change User Behaviour.
When I am talking to a startup team and they tell me that they are going to “change behaviour”, it sends red signals all the way. I didn’t know how to explain it till i thought about it a bit. Truth...
View ArticleThe #ChennaiTricolor Initiative
If you ask any economist, what the secret weapon to accelerating the growth of a country is, they will tell you it is Entrepreneurs. A decade or so ago, it happened. The wildfire enthusiasm and...
View Article“How can you help me with funding”
I am starting to get a lot of emails where the summary is pretty much the title of this blog post, that I thought writing this post would help. Short answer: I can’t. Let me explain. Startups are now...
View ArticleArticle 0
The key, and perhaps the first step, if you want to deliver an experience and “not be transactional” is to set the tone so that there is trust. Trust that you have a plan, have their priorities in...
View ArticleArticle 3
It is better NOT to focus on a brand right now. I meet entrepreneurs who tell me that their focus is on building a brand. That’s innnately their choice, but there are two ways to build a brand – one...
View ArticleArticle 2
Startups in the B2C space have three stages* that they need to pass. Stage one – user traction; the part where users sign up and complete a core action. Stage two – value loop; where the system...
View ArticleInvestment isn’t entitlement.
Came across a tweet today of someone complaining that no investor is interested in them to invest. The trend lately is to tag the PM on all these whining. Listen. Investment is not an entitlement....
View ArticleThere is everything in a name
Discovery is one of the big problems that every startup faces. It is even worse if you are a mobile first play, because the discovery process in the appstore – both on iOS and Android is quite broken,...
View Article